SPROUT

One brand, with three different audiences – pre-school parents, potential advertisers and cable providers. How do you talk to all of them (without watering down the brand)? Stay true to the voice and consistent with the message.

* work done while at a previous agency

SPR Ads Color

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SPR Ads DOTS

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SPR Ads MAZE

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SPR Granola

Premium Mailer Week 1: "The 24-hour Preschool channel" - Morning, Noon & Night snacks

SPR Eggling

Premium Mailer Week 2: "Growing your viewership" - Sprout Eggling

SPR Web

Premium Mailer Week 3: "Interacting with Sproutonline.com"
- Interactive Microsite for Customizable Premium